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At ROOM, the term “custom furniture” carries a specific weight, and not all interpretations of it measure up. Let’s make one thing clear: we’re not Bob’s Build-Your-Own Furniture Shop. We don’t cobble together random ideas or compromise on design, quality, or craftsmanship just to meet vague specifications.
ROOM is a design firm. Every piece we create starts with a thoughtful, original design—our design—and is then tailored to meet your exact needs. This process ensures that every sofa, table, sectional, or cabinet we produce reflects ROOM’s rigorous standards of beauty, craftsmanship, and structural soundness.
Yes, we can do a lot. But what we won’t do is dilute the essence of great design. If it’s going to carry the ROOM name, it will be exceptional.
Customization is central to ROOM’s philosophy, but it doesn’t mean “anything goes.” Our process works within the framework of exceptional designs to create furniture that is tailored, timeless, and uniquely yours.
It Starts With the Design
Every piece begins with a carefully crafted ROOM original, created by our team of experienced furniture designers. From there, we refine and adapt—whether adjusting dimensions, reconfiguring layouts, or altering materials—while staying true to the integrity of the original concept.
We Don’t Compromise on Beauty
Not every idea translates into a beautiful piece of furniture. That’s where our guidance comes in. We collaborate with you to ensure the final design is not only functional but also visually stunning.
Structural Excellence Is Non-Negotiable
Design integrity goes beyond aesthetics. It’s about creating pieces that last. Each ROOM design is crafted to balance artistry and engineering, ensuring the result is as durable as it is beautiful.
By adhering to these principles, ROOM consistently delivers the quality and innovation that interior designers, architects, and clients have come to trust.
The majority of our projects are straightforward. About 75% of orders involve seamless customizations:
“I’d like the Vienne Sofa, but can we adjust the dimensions slightly?”
“Can this dining table be extended to seat ten?”
“I need this cabinet design in a walnut finish.”
For requests like these, customization is easy, efficient, and cost-effective. Adjusting dimensions, tweaking configurations, and adapting finishes are all part of the ROOM experience.
But then there’s the other 25%. These are the projects that challenge boundaries—and we thrive on them.
“Can we add an exposed wood frame to the Vienne Sofa?”
“I need this sofa reimagined as theater seating with reclining functions and cupholders.”
“Can this table design incorporate a live-edge slab with brass inlays?”
These complex requests require extra planning, engineering, and collaboration, but they’re approached with the same care, expertise, and attention to detail as any other project.
Whether your project is straightforward or ambitious, ROOM ensures it aligns with our principles of design integrity and craftsmanship.
When you work with ROOM, you’re not just commissioning a piece of furniture—you’re partnering with a design firm that prioritizes:
Craftsmanship of the Highest Standards
We care deeply about the beauty, functionality, and longevity of your furniture.
Respect for Your Vision
Your inspiration is always the starting point, and we guide you to ensure the final piece surpasses expectations.
Effortless Collaboration
Whether your request involves minor adjustments or a bold, one-of-a-kind creation, ROOM’s process is designed to make it easy for you.
Every project, no matter its scope, reflects ROOM’s unwavering commitment to quality and design.
At ROOM, we don’t believe in “anything goes,” but we do believe in doing almost anything—provided it meets our high standards. From simple adjustments to complex transformations, we approach each project with care, creativity, and integrity.
Explore our collections online or visit one of our showrooms to see the possibilities. Keep an eye out for our customization philosophy woven throughout our site—because with ROOM, every design is just the beginning.
Let us help you create furniture as extraordinary as your vision.
This editorial is part of The ROOM Discovery Experience™. © ROOM. Unauthorized reproduction prohibited.